Black humor, now wearable
Wear what everybody’s thinking.
Original graphic apparel inspired by group-chat chaos, workplace side-eye, cookout debates, and the auntie who came prepared.
Tees, oversized shirts, sweatshirts, hats, and coordinated group looks.
Current status
I read it. I just didn’t respond.
What to expect
The founder promise
Original jokes
Recognizable moments, developed into original sayings and artwork—not recycled memes.
Black folks centered
Expressive Black models across ages, skin tones, body types, and personal styles.
You shape the drops
Submit sayings, vote on future designs, and help decide what enters the chat next.
Cast the whole chat
Everybody has a role. Yours deserves a shirt.
01 — Take the quiz
Are you the Instigator or the Silent Reader?
Answer a few questions, get a shareable role card, tag your friends, and shop the collection matched to your exact group-chat behavior.
Meet the first collectionBuild the lineup
Match The Receipts Keeper, The Voice Note Novelist, and the rest of your crew with tees, hats, and coordinated sets.
Call the next drop
Vote on the saying that gets printed next—or submit the line your family has been repeating for years.
Fresh in the chat
Shop the loudest messages
The chat has spoken
Pick the shirt that starts an argument.
Shop for yourself, cast the whole friend group, or finally get your favorite auntie the correct uniform.